The Puppy Cam is back. Its annual relaunch with a new set of shiba inu babies has become like the budding of the trees in Central Park, a milestone of another year passed on the Internet.
If you don’t remember it, the puppy cam was and is a livestream of shiba inu puppies growing up. Tens of millions of people watched the last few go-rounds. Time wrote them up. The New York Times wrote them up. And for good reason.
The puppy cam, when it launched in 2008, and through its subsequent incarnations, is simple and wonderful. You just watch puppies being puppies. There are no bells and whistles. It’s not high-definition. It’s just baby mammals growing up. And show me the mortal who is immune to the charms of a tiny thing and its siblings and its mama.
Given that millions of people are going to watch this thing over the next few months, I started to wonder: could watching puppies (spooning, falling asleep on their backs, kissing each other’s heads, annoying their mom) have some sort of real effect on the world? Could this mass injection of cuteness into the mindstream of America do something to us? I’m sixty-five percent not kidding here.
Read more. [Image: UStream/sfshiba]